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Mobile Marketing

The Offensive Playbook for Advertisers
February 1, 2023
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2023: The Year of Attention
January 19, 2023
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Exploring Mobile App Habits: The Hidden Leisure-Time Opportunity
December 21, 2022
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Exploring Mobile App Habits: Why Brand Matters
December 15, 2022
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The World Cup is Here: Four Ways To Score Your Brand Goal!
November 17, 2022
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Do I Have Your Attention? Here’s The Mobile Metric That Matters.
August 31, 2022
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UA Marketers Adapt to Apple’s Privacy Changes - Survey Results
August 30, 2022
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3 Things About the Power of the Preload in Brazil
March 15, 2022
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3 Crazy Things About that Coinbase Super Bowl Ad
February 22, 2022
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Engineering Blog (archive)

FEATURED POST
Engineering Blog (archive)

Building the DT Semantic Layer: Creating a Single Source of Truth with Agent-Driven Data Modeling

August 13, 2026
Winston Sih
Kiko Untalan
Janneke van Swetselaar
Eric Wang
Helen Chen
Sea Yen Ong
Krystian Kurek
VJ Davey
Kyrylo Yershov
Sarit Banerjee
Dan Ferrante
Michael Akkerman
Joy Ho
Ron Elias
Julia Stachowiak
Gabriel Gurvich
Shachar Avuka
Bill Stone
Shilpa Sadana
David Vicente
Hubert Kosacki
Shay Fux
Aviad Natovich
Andriy Shamray
Mykhailo Guk
Vivian Wang
Andrey Michailov
Jason Gall
Yuval Eckstein
Regev Ratzon
Mor Ben-Rachel
Sapir Schlesinger
Haim Sabag
Amir Loewenthal
Tomer Moinian
Wojciech Rosa
Topaz Englander
Valerie Phang
Tomer Shtayman
Silvio Abruzzo
Sagi Antebi
Ravi Pimplaskar
Saar Bergerbest
Noy Miran
Ori Bracha
Orgest Xhelili
Mimi Torrington
Mike Ng
Matt Tubergen
Melisa Matlum
Matan Stern
Marissa Camilli
Karen Corn
Maria Ershova
Jonathan Harrop
Jon Hudson
Irit Schwartz
Jean Ortiz-Luis
Haim Steinberg
Eden Gluska
Dmitry Kuzminsky
Danylo Denyshchenko
Dani Shemesh
Daniel Krupitsky
Daniel Hen
Daniel Gal
Carolyn Hom
Ben Holmes
Adva Pivnic
Abigail BenMeir
Arda Guner
Can Celik
Ayesha Syed
Mobile Advertising Stats You Should Know
February 5, 2016
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How Advertisers Approach Targeting Super Bowl Viewers
February 5, 2016
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The Relationship Between the Super Bowl and Apps
February 4, 2016
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Paid Media Affects Organic Lifts in App Downloads
January 24, 2016
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In-App Mobile Ads Offer Big Payoff
January 22, 2016
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Mobile World Congress 2016: What to Expect
January 18, 2016
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Boost Your App Usage By Improving Your Push Messaging
January 12, 2016
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Five Solutions To Keep Your App On Customer Radars
December 30, 2015
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Three Reasons Why Apps Are Critical For Business Success
December 7, 2015
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200% Growth? Time To Pay Attention to APAC
December 4, 2015
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Early Holiday Shopping Figures Show Increasing Mobile Growth
December 2, 2015
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Retailers Are Offering New Mobile App Experiences For The Holidays
November 27, 2015
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Reader’s Choice
AppsFlyer Performance Index (2026 Edition) recognizes DT’s gains in Android gaming and top-five non-gaming performance
DT at Advertising Week New York 2026: Planning around moments puts mobile in focus

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Winston Sih
Kiko Untalan
Janneke van Swetselaar
Eric Wang
Helen Chen
Sea Yen Ong
Krystian Kurek
VJ Davey
Kyrylo Yershov
Sarit Banerjee
Dan Ferrante
Michael Akkerman
Joy Ho
Ron Elias
Julia Stachowiak
Gabriel Gurvich
Shachar Avuka
Bill Stone
Shilpa Sadana
David Vicente
Hubert Kosacki
Shay Fux
Aviad Natovich
Andriy Shamray
Mykhailo Guk
Vivian Wang
Andrey Michailov
Jason Gall
Yuval Eckstein
Regev Ratzon
Mor Ben-Rachel
Sapir Schlesinger
Haim Sabag
Amir Loewenthal
Tomer Moinian
Wojciech Rosa
Topaz Englander
Valerie Phang
Tomer Shtayman
Silvio Abruzzo
Sagi Antebi
Ravi Pimplaskar
Saar Bergerbest
Noy Miran
Ori Bracha
Orgest Xhelili
Mimi Torrington
Mike Ng
Matt Tubergen
Melisa Matlum
Matan Stern
Marissa Camilli
Karen Corn
Maria Ershova
Jonathan Harrop
Jon Hudson
Irit Schwartz
Jean Ortiz-Luis
Haim Steinberg
Eden Gluska
Dmitry Kuzminsky
Danylo Denyshchenko
Dani Shemesh
Daniel Krupitsky
Daniel Hen
Daniel Gal
Carolyn Hom
Ben Holmes
Adva Pivnic
Abigail BenMeir
Arda Guner
Can Celik
Ayesha Syed
Programmatic Advertising
User Acquisition
Tech Updates
Preloads
Mobile Monday
Mobile Trends
Mobile Monetization
Engineering Blog (archive)
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Mobile Explorers
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