Mobile Marketing

Why Daily Active Users (DAU) Is So Important For App Developers
Battle of the Sexes: App Use Differences Between Men and Women
App Developers: Are You Using All of the Best Advertising Channels Available to You?
Hit All The Best Advertising Channels Through Mobile Ads
Mobile Takes Over Back to School Shopping
Native Advertising – A Brief History & How it Found a New Home on Mobile
Case Study: Successful App Genres in India
A Regional Perspective on the Global Mobile Market
5 Steps to a Successful App Strategy for Latin America

Engineering Blog

Black Friday: Mobile Taking The Lead
Adtech: New York Recap
Mobile Holiday Shopping Expected to Surpass Desktop in 2015
Black Friday Isn't Going Anywhere
Geo-Targeting: Not Spooky, Just Efficient
With Holidays Nearing, Expect Mobile Shopping
Consider Paid App Install Ads
4 Potential Nails in your Mobile Marketing Coffin
App Discovery & Engagement Provide Challenges, Opportunities
Reader’s Choice
Introducing DT’s New Podcast: Mobile Explorers
How Mobile Ads Can Grow Loyalty, Drive Referrals, and Retain Customers

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