Mobile Marketing

Geo-Targeting: Not Spooky, Just Efficient
With Holidays Nearing, Expect Mobile Shopping
Consider Paid App Install Ads
4 Potential Nails in your Mobile Marketing Coffin
App Discovery & Engagement Provide Challenges, Opportunities

Engineering Blog

Q1 2018 - Global App Store Data Review
Where is Mobile at SXSW?
Why Legacy Retail Brands Must Adopt a More Robust App-Based Strategy
The Rising Cost of Smartphones Creates a Burgeoning Second-Hand Market
What Turns a Good Idea into an Awesome App?
Great Apps Come In Small Packages
App Usage through the Ages – Targeting Older, More Lucrative Users
The Smartphone: The Millennial in Your Pocket
Why Daily Active Users (DAU) Is So Important For App Developers
Battle of the Sexes: App Use Differences Between Men and Women
App Developers: Are You Using All of the Best Advertising Channels Available to You?
Hit All The Best Advertising Channels Through Mobile Ads
Reader’s Choice
One platform. Full focus.
The Mobile Ecosystem Is Changing. So Are We.

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