Mobile Marketing

Harnessing Mobile Gaming Apps For Attention & Engagement
Why Sustainability in Advertising Matters
How the Google vs. Epic Ruling Paves the Way for a Better Future
Unwrap Holiday Success with Mobile Game Advertising
Boost Your Black Friday Sales with Mobile Gaming
What’s In a Game? Something B.I.G.!
The Super Bowl Ads That Scored Big
How to Keep Scoring Long After the Super Bowl
For Brand Advertisers, the Holidays Are a Time for Connection and Cooperation

Engineering Blog (archive)

Chinese OEMs Make Inroads into Europe
Q1 2018 - Global App Store Data Review
Where is Mobile at SXSW?
Why Legacy Retail Brands Must Adopt a More Robust App-Based Strategy
The Rising Cost of Smartphones Creates a Burgeoning Second-Hand Market
What Turns a Good Idea into an Awesome App?
Great Apps Come In Small Packages
App Usage through the Ages – Targeting Older, More Lucrative Users
The Smartphone: The Millennial in Your Pocket
Why Daily Active Users (DAU) Is So Important For App Developers
Battle of the Sexes: App Use Differences Between Men and Women
App Developers: Are You Using All of the Best Advertising Channels Available to You?
Reader’s Choice
AppsFlyer Performance Index (2026 Edition) recognizes DT’s gains in Android gaming and top-five non-gaming performance
DT at Advertising Week New York 2026: Planning around moments puts mobile in focus

Newsletter sign-up

Mobile expertise straight to your inbox