Mobile Marketing

Black Friday Isn't Going Anywhere
Geo-Targeting: Not Spooky, Just Efficient
With Holidays Nearing, Expect Mobile Shopping
Consider Paid App Install Ads
4 Potential Nails in your Mobile Marketing Coffin
App Discovery & Engagement Provide Challenges, Opportunities

Engineering Blog (archive)

Unwrap Holiday Success with Mobile Game Advertising
Boost Your Black Friday Sales with Mobile Gaming
What’s In a Game? Something B.I.G.!
The Super Bowl Ads That Scored Big
How to Keep Scoring Long After the Super Bowl
For Brand Advertisers, the Holidays Are a Time for Connection and Cooperation
A Full-Funnel Game Plan: Before, During, and After the Super Bowl
4 Reasons New Phones Matter for App Growth
Enhance Your Brand Experience in Mobile
Get in the Mobile Game During Football Season
Christmas in July Recap: What We Learned About Holiday Shopping
Christmas in July: Busting 3 Myths About Holiday Shoppers and Mobile Gaming
Reader’s Choice
AppsFlyer Performance Index (2026 Edition) recognizes DT’s gains in Android gaming and top-five non-gaming performance
DT at Advertising Week New York 2026: Planning around moments puts mobile in focus

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