Mobile Marketing

App Downloads During the Holidays: Winners and Losers
The Indian Smartphone Market – Already Big but with Plenty of Room for Growth
The Black Friday Smartphone Sales Frenzy
Smartphone Apps Take the Risk Out of Insurance
Digital Turbine Gets Mobile – All Roads Lead to California and Onwards to Argentina
Will Epic Games Change The Way Smartphone Users Download Apps?
Back to School With a New Smartphone
GDPR Compliance for App Developers
Will EU Ruling Against Google Level The Playing Field for App Developers?

Engineering Blog (archive)

Hit All The Best Advertising Channels Through Mobile Ads
Mobile Takes Over Back to School Shopping
Native Advertising – A Brief History & How it Found a New Home on Mobile
Case Study: Successful App Genres in India
A Regional Perspective on the Global Mobile Market
5 Steps to a Successful App Strategy for Latin America
Opportunity in the Brazilian Mobile Market
Successful App Categories in Latin America
The Personalization Potential of Mobile Marketing
How to Create a Killer Mobile Game
The Impact of Mobile Games on the Gaming Industry
Ad Placement: The Key to User Engagement & Conversion
Reader’s Choice
AppsFlyer Performance Index (2026 Edition) recognizes DT’s gains in Android gaming and top-five non-gaming performance
DT at Advertising Week New York 2026: Planning around moments puts mobile in focus

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