Mobile Marketing

A Full-Funnel Game Plan: Before, During, and After the Super Bowl
4 Reasons New Phones Matter for App Growth
Enhance Your Brand Experience in Mobile
Get in the Mobile Game During Football Season
Christmas in July Recap: What We Learned About Holiday Shopping
Christmas in July: Busting 3 Myths About Holiday Shoppers and Mobile Gaming
Christmas in July: Rethink Your Mobile Strategy for the Holiday Season
Christmas in July: Prime Time to Drive Holiday Sales
Smart Strategies for Back-to-School Mobile Campaigns

Engineering Blog (archive)

Chinese OEMs Make Inroads into Europe
Q1 2018 - Global App Store Data Review
Where is Mobile at SXSW?
Why Legacy Retail Brands Must Adopt a More Robust App-Based Strategy
The Rising Cost of Smartphones Creates a Burgeoning Second-Hand Market
What Turns a Good Idea into an Awesome App?
Great Apps Come In Small Packages
App Usage through the Ages – Targeting Older, More Lucrative Users
The Smartphone: The Millennial in Your Pocket
Why Daily Active Users (DAU) Is So Important For App Developers
Battle of the Sexes: App Use Differences Between Men and Women
App Developers: Are You Using All of the Best Advertising Channels Available to You?
Reader’s Choice
AppsFlyer Performance Index (2026 Edition) recognizes DT’s gains in Android gaming and top-five non-gaming performance
DT at Advertising Week New York 2026: Planning around moments puts mobile in focus

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