With the growing number of mobile devices, the fact that half of all American households now own some sort of connected TV device, and 38 million Android watches shipped last year, applications have become an integral part of consumers’ lives serving a range of needs from health tracking to news delivery.To support the world’s rapidly growing number of mobile device users (and diversifying types of devices), Digital Turbine is making app delivery seamless and more personalized with this new crossing boundaries technology approach. (Note: 70% of the population is expected to use mobile devices by 2020, and 90% of mobile device time is spent using apps).Given the plethora of apps and as more connected devices come, online apps will be the platform for personalization. A more efficient app delivery system will provide tremendous benefits for businesses, consumers and app makers.Digital Turbine is also crossing boundaries into the business users market, launching tools that enable small businesses and corporate system administrators mass distribution and updates of internal apps to increase efficiency and productivity.The Crossing Boundaries initiative will launch and display in Barcelona at Mobile World Congress 2016, in Apps Hall 8.1 at Booth K11.If you happen to be in Barcelona from February 22 – 25 for the conference, stop by our stall for a demonstration and to learn more about our services—or visit www.digitalturbine.com.