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Application Advertising and Cookie Policy and Choices

Our mobile applications, mobile web sites and services are supported by advertising revenue and will display advertisements and promotions. We use third-party advertising companies to serve ads when you visit our services. These companies may use information (not including your name, address, email address or telephone number) about your visits to this and other Websites in order to provide advertisements about goods and services of interest to you.

Some of the ads you receive on our mobile applications and web pages are customized based on predictions about your interests generated from your visits to different Websites in this application and on other devices you may use. This type of ad customization is sometimes called “online behavioral” or “interest-based” advertising.

Resources for You

Here are several sources in which you can learn more about online advertising and review the choices you have to opt out of interest-based advertising that cover most of the advertising services we use:


Cookies

We use cookies and similar technologies to collect and use data as part of our Services as defined in our Privacy Policy (“Services”) and which includes our sites, communications, mobile applications.

When you use our mobile services, we may share information we collect from you, such as advertising identifiers and general location information with partners who we identify below. In addition, Some of our third party partners may collect and share certain pieces of information from our visitors, such as cookies, advertising IDs, location and similar technologies so that our third party partners can deliver ads to you and conduct analysis about our services. These technologies are summarized as follows:

Type of Technology Description
Cookies A cookie is a small file placed onto your device that enables our services’ features and functionality. There are two types of cookies: “persistent”, which stays on your browser or our application (such as, to help verify your login) and “session” cookies, which last only as long as you are currently using our app or browser.
Pixels A pixel is a tiny image that may be found within web pages and emails. They’re used to learn more about your use of content on our service or whether you interact with an advertisement.
Other technologies We also use other tracking technologies, such as the User ID we describe above.

<u>We and our third-party providers use Cookies for the following:</u>

Purpose Description
Authentication Cookies enable us to identify you and verify your account when you visit our services.
Security Cookies to enable and support our security features, such as by helping us detect malicious activity and violations of our Terms of Service.
Preferences These cookies can help us customize content for you, and remember the preferences you selected with use of our service
Advertising Cookies and similar technologies help us show relevant advertising to you more effectively and to measure the performance of such ads. We use these technologies to learn whether content has been shown to you or whether someone who was presented with an ad. Similarly, our third-party partners or service providers may use these technologies to determine whether we’ve shown an ad or a post and how it performed or provide us with information about how you interact with ads. Some of this type of information sharing may also be considered a “sale” under the CCPA.
Performance, analytics and research We or our service providers use these technologies to understand, improve, and research products, features and services, including as you navigate through our sites or when you access our services. We, or our service providers, use these technologies to determine and measure the performance of ads or posts on the service and to learn whether you have interacted with our service and content and provide analytics based on those interactions. We also use these technologies to provide aggregated information to our customers and partners as part of our services.

Options on Cookies

The browsers on your device allow you to control cookies through their settings and to erase cookies stored on your browser. Please note that you may worsen your overall user experience if you limit the ability for our services to set cookies. Here is a list of our

Please keep in mind:

  • You must opt out on your device in which you access our services.
  • If you clear cookies, your opt-out may also be cleared and you must opt out again where you want your choices to apply.
  • We do not have control over the opt-out mechanisms of our third-party providers.
  • Your Exercising these choices does not prevent us from delivering contextual advertising, advertising to you based on data we have about you, conducting cross-device tracking for us to serve you first-party ads directly, or using information for non-targeted advertising purposes, such as measuring ad effectiveness, attribution and analytics.

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List of Third Party Partners

The following is a list of our advertising partners, with links where you can go to opt-out or modify your choices on advertising:

Ad Lightning              Advertising     https://www.adlightning.com/privacy

AppNexus Inc.           Advertising     https://www.xandr.com

Criteo SA                     Advertising     https://www.criteo.com

Fyber                           Advertising     https://liveramp.com/opt_out/

Google Inc.                 Advertising     https://tools.google.com/dlpage/gaoptout

Index Exchange, Inc.  Advertising     https://www.indexexchange.com/privacy/

LiveRamp                   Advertising     https://liveramp.com/opt_out

Microsoft                     Advertising     https://privacy.microsoft.com/en-us/PrivacyStatement

Nativo, Inc.                  Advertising     https://www.nativo.com/interest-based-ads

OpenX Software Ltd. Advertising     https://www.openx.com

Outbrain                     Advertising     https://www.outbrain.com/legal/privacy#the_site

Playbuzz Ltd.              Advertising     https://www.playbuzz.com/quizzes/privacy

PubMatic, Inc.            Advertising     https://pubmatic.com/legal/opt-out/

pubwise.io                  Advertising     https://admin.pubwise.io/publisher/privacypolicy

Quantcast lnt.             Advertising     https://exch.quantserve.com

Rubicon Project         Advertising     https://rubiconproject.com

The Trade Desk          Advertising     https://www.thetradedesk.com

Additional information about LiveRamp: LiveRamp may use a cookie on your browser and match your shared information to their on- and offline marketing databases and those of its advertising partners to create a link between your browser and information in those other databases. We may also share advertising identifiers with LiveRamp, which uses that information to create a link between your device and its databases. This link may be shared by our partners globally for the purpose of enabling interest-based content or advertising throughout your online experience (by third parties unaffiliated with our website. These third parties may in turn link further demographic or interest-based information to your browser. To opt out of LiveRamp’s targeted advertising, please head here (https://liveramp.com/opt_out/).

Updated: 16 June 2020